What It Takes to Be “YOU"

Have you ever been part of a pick up game of any sport and just sat their as your friends got picked and you waited and waited? Eventually you were the only one left to pick and you went to your decided team.  This could be the result of either two things: 1. You may just flat out not be good at sports or the other more likely option, 2. YOU’RE HUNGRY.  No one is themselves when they are hungry and Snickers makes this known is there slogan “You’re not you when you’re hungry.”

Take a look at this Snickers commercial to get an idea of how hunger affects your performance on the football field:

In this comedy based commercial by snickers it depicts an old lady playing football and not doing very well. All it takes is one big hit from the defender for a young lady to toss the older lady a snickers and she magically turns into a man who looks a lot more equipped to play some football. 

Snickers does a great job of marketing in the commercial by appealing to both the men and women audiences.  It is manly enough to appeal to guys who enjoy sports, especially football, and humorous enough for ladies to be able to connect to it and catch what Snickers is trying to convey through this commercial.  Both genders will be able to connect with the idea that Snickers can satisfy hunger and make you feel like yourself again.

If you’re sitting here reading this and have that feeling of hunger arising and you’re not feeling quite like yourself, I suggest you go grab a Snickers and let the rest take care of itself.